The Advertising of Yesterday Part II
Welcome to Friday and the next edition of "The Advertising of Yesterday."
Here we take a trip back to October of 1967 with General Motors and what is now AC Delco.
I have to say, I think this is an effective ad. Whether you are looking at it in 1967 or today, the message of reliability comes across strong. After all, you want a battery you can rely on, especially if you find yourself in a bad part of town. One might argue that the ad headline, "If you drive places where you wouldn't want to walk" means a little more in 2008 than in did in 67.
Have a great weekend everyone!
Labels: advertising, Friday, fun
posted by Big Pappa @ 10:49 AM
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2 Comments:
That is an excellent ad. If you look at her really fast she kinda looks like a barbie doll!
I agree with ericandkrissi, she is attractive without being flashy; combining her wholesome good looks with the somewhat menacing tone of the ad is very effective. You want her to be safe.
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