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Friday, June 20, 2008

The Advertising of Yesterday Part VII

The Giant Killer

Ah yes, the age old concept of a cross brand promotional partnership. However, this is a very unique pairing to say the least.

This ad for Crosman Air Rifles featuring Green Giant green beans comes from June of 1966. The copy states, "Enjoy the delicious flavor of Green Giant brand products, then save the cans for target shooting with America's newest, most exciting fun gun... Crosman's Powermaster 760 BB repeater rifle! A "giant killer" with power to spare."

What ads can you think of that have paired oddly matched products? I have one in mind and I will see if I can find a copy of it somewhere.

Have a great weekend everyone!

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2 Comments:

At June 20, 2008 5:50 PM , Blogger mrpappagi0rgi0 said...

Aside from the Green Beans product getting blasted to pieces, its an oddly nice match. I can't see anyone today who would want their product to get blown up though. Different time for sure. Funny Ad.

 
At June 24, 2008 8:26 AM , Anonymous Mo said...

Just watch closely most of today's tv commercials - I'm sure you'll find them a loony as the ad featuring The Jolly Green Giant and the Crosman Air Rifles.
BTW - mrpappagi0rgi0 - the product isn't getting blasted to pieces as the can of green beans is empty.

 

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