The "Sometimes on Saturday" Post

Last week I referenced a really good article on bottled water. I just read that Aquafina, a bottled water brand owned by Pepsico, is being forced to change their label to better reflect the true nature of the contents.

The new label will now be required to have "P.W.S." defined somewhere in the print. This stands for "Public Water Supply" or "Public Water Source"

WHAT?!?! It's tap water? You have got to be kidding me.

A group called Corporate Accountability International has been pressuring bottled water sellers to curb what it calls misleading marketing practices. Next on the hit-list is Dasani, owned by competitor, Coca-Cola. At least on the Dasani bottled water website, if you dig deep enough, it says that they "...start with the local water supply, which is filtered for purity..."

According to The Journal News, "Bottled water is teaching an entire generation that water comes from vending machines," said Gigi Kellett, director of Corporate Accountability's campaign against bottled water.

Opponents of bottle water claim that the energy to produce the product and the waste generated by bottled water is damaging our environment. They say that we should really understand that we can get the same water from the tap in most places, eliminating the need for all the plastic bottles.

When I buy bottled water, I guess I never thought to look at the label. Then again, I don't know if it will matter when I find myself thirsty after having just pumped $60 worth of fossil fuel into my truck.

 

How Good is Your Bottled Water?

"Americans spent more money last year on bottled water than on ipods or movie tickets: $15 Billion" This quote is right out of the most comprehensive article I have ever read on bottled water. I'm not even going to review the article. I wouldn't have anything better to say or have any counter points to bring up, so here is the link and you can read it yourself. Let me know your comments.

BP